PENNY RANKIN

Creative partner working with agencies and consumer brands on positioning, narrative and identity systems, helping them earn relevance, grow brand equity and enter cultural discourse.

See select works ->

offering

offering

What I do

Cultural insight
Positioning
Brand narrative
Creative platforms
Verbal identity
Messaging

Naming
Narrative systems
Concepting
Creative direction
Editorial
Copy

Select Works

 
fashion
sport
culture
Wellbeing +

See select works ->

“Penny was a fantastic addition to the team. She is a very easy to work with, collaborative individual that thrived at balancing conceptual and strategic thinking with nuanced writing and direction.”

Callum Turner
Accept & Proceed